Direct Marketing

Serving the San Francisco Bay Area, the East Bay, and Northern California.

Now a wealth of communications outlets can help you raise funds: as well as direct mail and print, you can use e-mailings, social networks, and blogs. You can use campaign platforms like Kickstarter. My clear and persuasive prose will grab the donor’s interest in letters, web content, social media, mailings, newsletters, brochures, annual reports, and other online avenues. Content is still king! Seize the donor’s interest and you’ll move him or her to write a check, click on a donation link, or send funds through a mobile giving app. My team’s expertise in social media marketing can position you for success. My experience in direct mail can ensure that you increase your donations and expand your base of donors.

Print & E-Mailings
To reach and move donors to give, you have to mail regularly to them. Once a year just doesn’t do it. Planning is the key to success in raising funds through the mail. I can help you plan mailing campaigns and use the best topics, timing, copy, design, lists, and personalization to get the most out of your donorbase and to bring in new supporters.

Social Media Networking
I can help you select the right sites and help you make content rich — relevant and entertaining — and appealing to your fans. Know your customer and what makes them happy. Mobile giving apps, event sites, and selecting a social media manager – these are topics my team and I can consult on and aid you in setting up.